Nikolina Luac, Founder and CEO
Spencer helped us to simplify and improve our sales and checkout process – dramatically reducing funnel loss, increasing sales and reducing related support queries to zero.
Spencer has worked with us and our technical team to clarify our value proposition, simplify our pricing and offering, evolve our branding, content and copy. Part of the initial work was a UX review, which has led to an ongoing improvement of our navigation, information architecture, product offer, user-testing strategies and checkout.
He continues to advise on product/UX currently focused on adding value for our clients and partners by putting their needs at the centre of the end to end journey.
Alasdair MacCormick, Business Architect, Government Transformation
Spencer really helped us understand, visualise and communicate both where we were in our digital transformation journey and where we wanted to be, to our senior management team and ultimately the teams tasked with solving the individual problems.
He challenged us to be more forward thinking in our customer research and took the time to speak to all areas of the business to thoroughly understand the processes, people and politics involved in change, coaching in lean approaches and fostering cross-departmental collaboration.